Q1. Company Y is a global business selling a selection of technological items including phones, laptops and other computer related items. In addition Y sells accessory items, music downloads, apps: digital books and video downloads including films and television series through a cooperative partnership with other companies, designed to create value for the customer. Which of the following terms best describes what Y has created?
A.Artificial intelligence
B. A blockchain arrangement
C. An entirely cloud based offering
D. A digital ecosystem
Correct Answer: D
Q2. AAA is a car manufacturer which has undertaken a strategy to lobby a regional authority to include Its flagship hybrid model in a regional initiative to grant low-emission cars access to faster moving vehicle lanes. These faster vehicle lanes were historically only available to cars carrying passengers. Given the benefits of AAA's low emission vehicles, AAA's cars were authorised to make use of the faster lanes, even when no passengers were on board providing AAA with a decisive competitive edge. Which of the following strategies is AAA pursuing?
A.An environmental strategy.
B. A sustainability strategy.
C. A non-market strategy.
D. A market strategy
Correct Answer: C
Q3. S is a hybrid car manufacturer. S relies on strong social media presence and online marketing campaigns to drive customers to its website. S prioritises measuring and improving active usage metrics. Which of the following metrics does S prioritise? Select ALL that apply.
A.Abandon rates
B. The customer feedback score
C. The number of customer photographs uploaded
D. Number of repeat webpage users
E. Number of registered users
Correct Answer: A, D
Q4. AAA is a car manufacturer which has undertaken a strategy to lobby a regional authority to include Its flagship hybrid model in a regional initiative to grant low-emission cars access to faster moving vehicle lanes. These faster vehicle lanes were historically only available to cars carrying passengers. Given the benefits of AAA's low emission vehicles, AAA's cars were authorised to make use of the faster lanes, even when no passengers were on board providing AAA with a decisive competitive edge. Which of the following strategies is AAA pursuing?
A.An environmental strategy.
B. A sustainability strategy.
C. A non-market strategy.
D. A market strategy
Correct Answer: C
$ 39
Reviews
There are no reviews yet.