Description
Exam Name: Adobe Target Business practitioner Expert
Related Certification(s): Adobe Target Certification
Certification Provider: Adobe
Actual Exam Duration: 136 Minutes
Number of AD0-E406 practice questions in our database: 68 (updated: Jan. 15, 2025)
Expected AD0-E406 Exam Topics, as suggested by Adobe :
- Module 1: Explain the use of Form-Based Experience Composer vs. the Visual Experience Composer/ Analyze a test hypothesis based on a given scenario and identify aspects of a valid hypothesis
- Module 2: Apply procedures to manage experiences within an experience composer/ Prioritize test ideas based on business needs, level of effort, and potential for lift
- Module 3: Determine the winning variation based on the observed lift, confidence levels and business objectives/ Based on the Adobe Sample Size Calculator, determine how variables impact the activity
- Module 4: Determine the appropriate analytics reporting sources (i.e., Target or Adobe Analytics)/ Identify opportunities for optimization based on business KPIs and data analysis
- Module 5: Understand how Automated Personalization Summary reports differ from other reports/ Construct test hypotheses based on a given scenario and identify hypotheses elements
- Module 6: Define and evaluate report settings to help set the elements that appear in a report/ Determine KPI-based primary and secondary success metrics
- Module 7: Apply procedures to manage Activities and Audiences within Target/ Evaluate and identify common problems associated with A/B testing and how to avoid them
- Module 8: Describe the workflow that applies to creating Target Activities/ Identify business KPIs and successfully translate these into optimization goals given key business requirements
- Module 9: Apply procedures to create an experience using Form-Based Composer/ Use browser debugging tools (including Experience Cloud Debugger) to verify implementation
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