Q1. On which channel can Adobe Target Visual Experience Composer (VEC) be used to create experiences?
A.Website
B. Email
C. Internet of Things devices
Correct Answer: C
Q2. One of the distribution centers for an eCommerce site is down and the marketing team wants to display a message on the homepage to let customers know that shipping will be delayed. What is the best way to create an activity that will target only the affected zip codes?
A.Create an A/B test, then create a custom audience for the test experience and make a rule in Geo with the list of zip codes.
B. Create an A/B test, then create a custom audience for the test experience and make a rule in Geo with the list of zip codes. Divert 100% of traffic to the test experience.
C. Create an XT activity, then create a custom audience and make a rule in Geo with the list of zip codes.
Correct Answer: C
Q3. As part of a large scale marketing campaign, an activity must run for 10 days. It will start at 3:00 am on a specific date and end 10 days later at 3:00 am. What is the easiest way to ensure this activity starts and ends automatically?
A.Add a Time Frame audience rule.
B. Schedule a duration and activate.
C. Trigger an alert and activate.
Correct Answer: B
Q4. What is one characteristic of strong success metrics?
A.They must represent the very next step in the conversion funnel so that we can confidently trace cause to effect.
B. They must be relevant to many use cases across the optimization program.
C. They must take into account the specific business objectives of each test.
Correct Answer: A
$ 39
Reviews
There are no reviews yet.