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Facebook 410-101 Exam Dumps

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150

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Description

Exam Name: Facebook Certified media buying professional
Exam Code: 410-101
Certification Provider: Facebook
Actual Exam Duration: 105 Minutes
Number of Facebook 410-101 practice questions in our database: 150

Description

Exam Name: Facebook Certified media buying professional
Exam Code: 410-101
Certification Provider: Facebook
Actual Exam Duration: 105 Minutes
Number of Facebook 410-101 practice questions in our database: 150

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Q1. You want to share the different campaign options you've built in the Campaign Planner with your customer. What are some of the different ways you can share them? Choose ALL answers that apply.

A.Send an email that includes the details of the campaigns and links to it.

B. You can send a link directly from the Campaign Planner for them to see.

C. You can send them the CSV file of your campaigns through email.

D. You can't share campaigns in the Campaign Planner.

Correct Answer: ABC

Q2. Which of the following is not a direct response type of ad? Choose only ONE best answer.

A.Guaranteed Impressions

B. Mobile App Engagement

C. Website Clicks

D. Video Views

E. Website Conversions

Correct Answer: A

Q3. You would like to optimize a 10 second long video creative for a new product. They video has the brand mentioned early on the video and your client wants you to optimize for CPVC. Which objective should you select in your campaign? Choose only ONE best answer.

A.Reach objective

B. Video Views Objective

C. Brand Awareness Objective

D. Video Engagement

E. Video Completion Objective

Correct Answer: B

Q4. You receive a month-long IO from a client for a new campaign with a $10,000 budget. The IO is delivered in full by the end of the month. You receive a new IO for the next month with a budget of $20,000. How could you execute this new requirement? Select two options that apply.

A.Start a new campaign and set up the spending limit to $30,000.

B. Raise the campaign spending limit of the existing campaigns to $30,000.

C. Make sure the sum of the budgets for the active ad sets in the existing campaign reflect you want $30,000 over the course of the new month.

D. Ensure that the sum of the budgets for the active ad sets in the new campaign reflect the $10,000 you want to spend over the course of the month.

E. Duplicate the existing campaign and increase campaign spending limit to $20,000

F. Increase the ad sets limit to $15,000 to ensure you spend $30,000 over the course of the month.

Correct Answer: BE

Q5. What pixel events should you install on the website so that you can run multiple conversion campaigns throughout the user funnel? Choose ALL answers that apply.

A.Purchase Event

B. Lead

C. View Content

D. Add to Cart

E. Add Payment Info

F. Complete Registration

Correct Answer: ABCD

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