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Salesforce CRT-550 Exam Questions

Certification Exams

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151

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Description

Status: RETIRED
Exam Name: Prepare for your Marketing Cloud Consultant Exam
Exam Code: CRT-550
Related Certification(s): Salesforce Marketing Cloud Consultant Certification
Certification Provider: Salesforce
Number of CRT-550 practice questions in our database: 151
Expected CRT-550 Exam Topics, as suggested by Salesforce :

  • Topic 1: Determine which type of customer scenario warrants the creation of a business unit/ Understand the implications of a system being database of record
  • Topic 2: Explain the requirements for and the methods by which a contact can enter a Journey/ Understand how Sales/Service Cloud data in the Marketing Cloud can be segmented
  • Topic 3: Recommend the appropriate customer skill sets required to utilize the Marketing Cloud application/ Troubleshoot issues regarding Reply Mail Management
  • Topic 4: Understand the prerequisites to consider prior to starting a Marketing Cloud Connect configuration/ Compare and contrast standard reports, data views, and tracking extracts
  • Topic 5: Recommend the appropriate Marketing Cloud role based on User Stories/ Provided with a list of branding and creative strategies
  • Topic 6: Analyze the impact of applying Sender Authentication Package (SAP) to a business unit/ Understand the required steps to build, test, and deploy an email based on customer requirements
  • Topic 7: Demonstrate how to gather requirements in order to put together the data and segmentation strategy for the customer/ Recommend the appropriate import method with lists or data extensions
  • Topic 8: Explain how the information in data views and tracking extracts are accessed/ Provided a customer environment and goals, determine the viability of external systems
  • Topic 9: Understand how data is retrieved within a Relational Data Model/ Summarize Send Logs including when/why to use it; how to create and manage

Description

Status: RETIRED
Exam Name: Prepare for your Marketing Cloud Consultant Exam
Exam Code: CRT-550
Related Certification(s): Salesforce Marketing Cloud Consultant Certification
Certification Provider: Salesforce
Number of CRT-550 practice questions in our database: 151
Expected CRT-550 Exam Topics, as suggested by Salesforce :

  • Topic 1: Determine which type of customer scenario warrants the creation of a business unit/ Understand the implications of a system being database of record
  • Topic 2: Explain the requirements for and the methods by which a contact can enter a Journey/ Understand how Sales/Service Cloud data in the Marketing Cloud can be segmented
  • Topic 3: Recommend the appropriate customer skill sets required to utilize the Marketing Cloud application/ Troubleshoot issues regarding Reply Mail Management
  • Topic 4: Understand the prerequisites to consider prior to starting a Marketing Cloud Connect configuration/ Compare and contrast standard reports, data views, and tracking extracts
  • Topic 5: Recommend the appropriate Marketing Cloud role based on User Stories/ Provided with a list of branding and creative strategies
  • Topic 6: Analyze the impact of applying Sender Authentication Package (SAP) to a business unit/ Understand the required steps to build, test, and deploy an email based on customer requirements
  • Topic 7: Demonstrate how to gather requirements in order to put together the data and segmentation strategy for the customer/ Recommend the appropriate import method with lists or data extensions
  • Topic 8: Explain how the information in data views and tracking extracts are accessed/ Provided a customer environment and goals, determine the viability of external systems
  • Topic 9: Understand how data is retrieved within a Relational Data Model/ Summarize Send Logs including when/why to use it; how to create and manage

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Q1. A B2B customer has customized journeys they want to use for several key accounts they are trying to sell into. How could Marketing Cloud Connect be used to initiate these sends when contacts for select accounts are created?

A.Salesforce Campaign Entry Source on the Lead Object

B. Salesforce Data Entry Source on the Contact Object

C. Salesforce Data Entry Source on the Account Object

D. Welcome Email Configuration on the Account Object

Correct Answer: C

Q2. Northern Trail Outfitters wants to import new contacts gathered from an external web form. The entries are being collected at high frequency, potentially thousands per minutes. The data does not need to be immediately ingested into Marketing Cloud as it is used in a daily scheduled automation. What Should be recommended?

A.Create this as a Journey Data Source via Journey Builder.

B. Push each new record into Marketing Cloud vis Platform Event API on form submit.

C. Perform a daily bulk export to SFTP for import via Automation.

D. Recreate this external web form inside Marketing Cloud.

Correct Answer: C

Q3. A B2B customer has customized journeys they want to use for several key accounts they are trying to sell into. How could Marketing Cloud Connect be used to initiate these sends when contacts for select accounts are created?

A.Salesforce Campaign Entry Source on the Lead Object

B. Salesforce Data Entry Source on the Contact Object

C. Salesforce Data Entry Source on the Account Object

D. Welcome Email Configuration on the Account Object

Correct Answer: C

Q4. Northern Trail Outfitters (NTO) wants to use Case data from Service Cloud as part of their current email messaging campaign. They want to import cases that indicate the customer wants someone to contact them after the case is closed. NTO tracks cases with a checkbox field called "Contact Me".

A.Create data extensions in Marketing Cloud and import the data from Service Cloud using Journey Builder.

B. Use Salesforce Data Extensions and Filter Activities in Automation Studio to import and filter the data.

C. Use Synchronized Data Extensions on the Case Object with a Boolean filter on the Contact Me field.

D. Create Reports in Salesforce filtered by Contact Me equal to True and import using the Import word.

Correct Answer: C

Q5. When Northern Trail Outfitters acquires a new customer, it would like to send a series of welcome messages on behalf of the brand with an optimized send time. New customers will be sent to Marketing Cloud via an hourly batch file drop. Which solution should the consultant recommend?

A.Use Journey Builder to process and segment the new customers, and for the campaign sends and decisioning.

B. Use Automation Studio to process and segment the new customers, and use Journey Builder for the campaign sends and decisioning.

C. Use Automation Studio to process and segment the new customers, and use Email Studio for the campaign sends and decisioning.

D. Use Automation Studio to process and segment the new customers, and for the campaign sends and decisioning.

Correct Answer: D

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